SEM & PPC for Ecommerce & Lead Gen

Scale Your Google Ads Profitably — Without the Agency Overhead

10+ years managing Google Ads for ecommerce and lead-gen brands — direct access to the specialist doing the work, not a junior agency account manager. Full-funnel strategy, structure, and optimization built for measurable ROAS and qualified leads.

Google Ads Certified 10+ Years Experience $100M+ Google Ads Managed Florida-based · Worldwide Clients

Actual results from a real client — see the full case study ↓

Google Ads Certified 10+ Years Experience Ex-Agency Background Ecommerce · Lead Gen

Services

Google Ads & SEM Management

Agency-level Google Ads management — one focus, done properly: full-funnel campaigns built around real results, without the agency price tag or overhead.

Google Ads & SEM

Full-Funnel Google Ads Management

Built around real results: qualified leads, sales, and profitable ROAS — not vanity metrics.

  • In-depth keyword research & competitor analysis
  • Campaign structure, bidding strategy & audience targeting
  • Ad copy & creative testing (Search, Shopping, Performance Max, Display, Remarketing)
  • Landing page & conversion rate optimization
  • Ongoing bid management, negative keywords, and A/B testing
  • Transparent monthly reporting with actionable insights
PROCESS — Audit → Strategy → Build/Launch → Optimize & Scale

Proof

Real Results from a Real Client

Here's what happened when we rebuilt a Google Ads account around real results — qualified leads, lower CPL, and compounding performance gains.

Creative AdBundance

Creative agency focusing on UGC running Google Ads to drive qualified inbound leads and demo bookings.

−30%
Cost Per Lead
+15%
Conversion Rate
+30%
Conversions MoM

Process

How It Works

01

Free Audit

Detailed review of your current Google Ads account, landing pages, and competitors.

02

Custom Strategy

A tailored plan built around your ROAS targets and lead volume goals.

03

Implementation

Campaign builds, ad creation, and full account setup.

04

Ongoing Optimization

Monthly management, testing, and scaling based on real data.

05

Transparent Reporting

Clear numbers you can act on — no vanity metrics.

About

Built by a Hands-On SEM Expert

I'm Steve, founder of High Tyde Media. With over 10 years of hands-on experience managing Google Ads and SEM campaigns — over $100M in ad spend managed across ecommerce and lead-gen brands — I help businesses generate more qualified leads and improve ROAS.

I specialize in full-funnel Google Ads management — from strategy and keyword research to campaign structure, ad copy, bidding, and ongoing optimization. My focus is always on real results: lower cost-per-lead, higher return on ad spend, and campaigns that actually drive revenue.

What I do best:

  • Building and scaling high-performing Search, Shopping, and Performance Max campaigns
  • Improving ROAS and reducing wasted ad spend through data-driven optimization
  • Delivering clear, actionable reporting so you always know exactly how your budget is performing

If you're looking for a Google Ads agency alternative — a reliable specialist who focuses on profitable growth rather than vanity metrics — I'd be happy to take a look at your account.

Pricing

What Working Together Could Look Like

Every account is different — pricing depends on ad spend, number of campaigns, and strategy complexity. Here's the kind of scope I typically work within.

Getting Started

New to Google Ads / cleaning up a messy account
  • Full account audit & rebuild
  • Single campaign focus
  • Monthly optimization & reporting

Scaled Accounts

Larger budgets, multiple product lines or markets
  • Multi-campaign management
  • Dedicated reporting cadence
  • Advanced testing & bid strategy

No generic packages.

After your free audit, I'll send a custom proposal built specifically around your account, goals, and ad spend.

Get My Free Proposal

Case Study

Results That Speak for Themselves

Creative AdBundance

Creative AdBundance is a full-service ad creative agency producing high-performance video, UGC, and animated ads for brands across Meta, TikTok, YouTube, and Connected TV. They needed a Google Ads specialist to drive qualified inbound leads and demo bookings while keeping cost-per-lead efficient and improving overall campaign performance.

−30%
Cost Per Lead
+15%
Conversion Rate
+30%
Conversions MoM
Drove thousands of qualified leads at efficient CPCs and cost-per-lead
Continued quarter-over-quarter improvement across all performance metrics
"I've worked with Steve at High Tyde Media for 4 years managing Google Ads for Creative AdBundance. In that time he's generated thousands of qualified leads for us while consistently driving down our CPCs and cost-per-lead. Beyond the day-to-day management, Steve led the overall strategy, figuring out what actually worked for our business instead of just running campaigns on autopilot. He's been a key partner in our growth, and I trust him completely with our ad spend."
KyleCEO & Founder, Creative AdBundance

FAQ

Common Questions

Most Google Ads agencies hand your account to a junior account manager juggling a dozen other clients. With me, you get a Google Ads certified specialist with 10+ years of hands-on experience working directly on your account every month — no hand-offs, no agency overhead, no vanity-metric reporting.

I typically work with businesses spending at least $500–$1,000/month on Google Ads. Below that, ad platforms can struggle to gather enough data to optimize efficiently — but I'll give you an honest assessment during the free audit.

You do. I work inside your existing Google Ads account (or set up a new one under your ownership) with manager-level access. All data, history, and the account itself stay yours if we ever part ways.

Month-to-month after the initial 90-day optimization period. PPC needs a few months of data to mature — I'll explain why during your strategy call.

Monthly written reports with the numbers that matter — ROAS, CPL, lead quality — delivered clearly and without the fluff.

See How I Can Improve Your ROAS

Start with a free, no-pressure audit of your current Google Ads account and landing pages. You'll walk away with concrete next steps either way.